Based in Pembrokeshire, we are a boutique marketing agency offering website design, copywriting services, video production, video seo and social media management for businesses throughout Pembrokeshire, Wales, The UK and The M4 Corridor.
01437 782639 | email@example.com
Imagine your customers having to wade through that many words just to get a handle on your product or service proposition! Well in reality we know that nobody in their right mind is going to waste such an inordinate amount of their valuable time.
However, you need to be able to give your customers enough of what they need to fulfil their buyer intent. But like most things in life -
But here’s the thing; not enough meaningful content will have your visitors leaving your website in droves and that can have a negative impact on your rankings. Google consider that quick exits or ‘bounces’ are an important SEO signal because it can mean your website is just not relevant to a users’ search query.
What can you do to engage your visitors so they stay around long enough to increase the likelihood of them following your call to action while at the same time reducing your bounce rates? Well one of the most effective ways we know is by adding a video to your website.
Research suggests adding a video will increase the chances of someone taking action ie make a purchase or a booking from your website by over 130% and doubles the time spent on your page as a result. By the way, the average time spent on a home page is just 8 seconds -
Let your video do the talking and tell the story of your business.
Holiday business using a drone
Local business showcase
Commercial property showcase
Explainer style with click able link at the end
Local artist showcase
How about if people could find your video on Google and You Tube? After all, You Tube is the second largest search engine and the worlds third largest website following Facebook.
A while back we saw a distinct gap in the market in combining our video production service (see examples of videos above) and an optimisation and ranking service aimed at positioning our clients videos high on You Tube and Google Videos. Some of these videos have found their way onto the first page of Google’s * main results too.
This service has benefits way beyond the obvious. We’ve noticed for many clients’ that their associated website has increased in rankings as a direct result of optimising their video for You Tube. Sometimes, even opening up a passive income stream by allowing You Tube adverts to run at the beginning of their videos.
Today, customers are showing a preference towards watching and listening -
Video really needs to be considered an essential part of your online marketing and is now an expected addition to websites. It’s particularly attractive for time poor -
Video when added to your website, blog or as part of your social media, sms or email campaigns is proven to increase engagement leading to more conversions.
We are more than happy to optimise and rank your existing videos that would benefit from a boost on You Tube and Google Videos.
Video is 10 times more likely to be shared than blog or related social media posts.
This presentation contains images that were used under a Creative Commons License. Click below to see the full list of images and attributions:
* As with all forms of marketing; best practices and our understanding of the guidelines will prevail but as with website SEO there are never any guarantees of high rankings -
* Location based shoots to showcase your business on the world stage.
* Location based interviews and walkabout of your premises showing your USP and service proposition
* Showcase video of your business as a point of interest in your local community
* Explainer video -
* Explainer reviews -
* Video creation of e-
*Tourism related videos
* Festivals and concerts
* Aerial videos using drones
* Full optimisation and ranking services
If you fancy unleashing your creative juices and having a go at producing your own ‘how to’ or explainer style videos or affiliate product reviews -